Journal · 10 articles
Real Estate & Curb Appeal
Listings, appraisals, agents and the neighbor effect.
Real Estate & Curb Appeal · 5 min
Exterior Lighting in Your First Year of Homeownership
What to know about exterior lighting timing, budget and neighborhood etiquette in your first year owning a home, including a 58 percent neighbor inquiry rate Thraxel tracks.
Real Estate & Curb Appeal · 6 min
Lighting a Home Before Selling: A Practical Timeline
A practical order of operations for lighting a home you plan to sell, including why 11 of Thraxel's last 14 residential installs led to a neighbor booking within 18 months.
Real Estate & Curb Appeal · 7 min
Appraisals and Exterior Improvements: What Moves the Needle
Appraisers weigh condition and comparables. Thraxel's 2023-2025 tracking shows a 3 to 7 percent average appraisal lift on lit homes, directional, plus one Erie example.
Real Estate & Curb Appeal · 6 min
Twilight Listing Photos and What Makes Them Work
The twilight listing photo only works if the house is actually lit, not edited to look that way. Here is what a permanent system does for the shot photographers already ask for.
Real Estate & Curb Appeal · 6 min
Lighting for Real Estate Agents and Their Listings
Agents work evening showings and dusk photo shoots without controlling the biggest variable: whether the house is lit. One 14-zone Thraxel craftsman sold over asking in 4 days.
Real Estate & Curb Appeal · 5 min
Curb Appeal After Dark: The Half of the Day Landscaping Skips
Landscaping ends at sunset. Curb appeal does not have to. Thraxel's own tracking links a lit exterior to a 3 to 7 percent average appraisal lift, directional only.
Real Estate & Curb Appeal · 6 min
Staging a Home With Outdoor Lighting, Not Just Furniture
Interior staging gets the attention. A lit exterior stages the approach. An Erie, PA colonial with 312 ft of roofline across 6 zones appraised about $42K higher after lighting.
Real Estate & Curb Appeal · 6 min
The Neighbor Effect: Why One Install Spreads
On 11 of Thraxel's last 14 residential permanent installs, at least one neighbor on the same street booked within 18 months, and 58 percent of streets see a neighbor inquiry.
Real Estate & Curb Appeal · 6 min
Exterior Lighting for Home Listings That Sell
A lit exterior gives a listing photos, a twilight showing, and a finished look every night. One Thraxel craftsman with a 14-zone uplight package sold over asking in 4 days.
Real Estate & Curb Appeal · 6 min
Does Permanent Lighting Increase Home Value?
Thraxel's own 2023-2025 tracking shows permanent lighting homes appraising 3 to 7 percent higher on average, a directional figure only. Here is what that means for sellers.