For contractors
How to become an approved Thraxel Lighting installer
Thraxel.com/shop/ is not a public store. It is an application. Submit it, get reviewed by the Thraxel team directly, and an approved installer buys the same commercial-grade product Thraxel runs on its own jobs, at dealer pricing.

What the program actually is
A lot of trades ask if they can just buy Thraxel product off the shelf. They cannot, not without applying first. The wholesale catalog behind thraxel.com/shop/ sits on the other side of an approval step, and that step exists so the product moving through it ends up on jobs installed by people who know what they are doing.
Once approved, an installer gets dealer pricing on a 741-product catalog: C9 and mini bulbs, RGB, socket wire, greenery, hardware, installer tools and Thraxel apparel. It is the same inventory Thraxel pulls from for its own residential and commercial work, not a lighter version built for resellers.
This is not a franchise and there is no territory fee. It is a wholesale relationship between Thraxel and another operating business that wants to add lighting without sourcing commercial-grade material on its own.
Who this is built for
The application form asks how long you have installed lighting, what you install today, and where you operate. That framing tells you who it is aimed at: landscapers, gutter and roofing crews, electricians, handyman operations and general contractors who already run field crews and want a new line item.
It is not built for someone who wants to resell lights online or buy a pallet to flip. The form on thraxel.com/shop/ specifically screens for that, and Thraxel says plainly it is reviewing for real installers, not drop-shippers. That screening protects the installers already in the program as much as it protects Thraxel, since dealer pricing only stays sustainable if it goes to businesses actually putting the product on a roofline.
If your crew already climbs ladders, runs wire and works around a home's exterior, lighting is a natural add. If you have never touched a lighting job, the wholesale catalog alone will not teach you the trade, which is part of why the application asks about experience.
What the form asks for
The application collects your name, business name, business email and phone, your service area, how many years you have installed lighting, and an optional field for your website or social presence. There is also an open field asking what you install today.
None of it is complicated, and none of it requires you to submit financials or licensing paperwork up front. It is closer to a qualifying conversation captured in a form than a formal underwriting process.
- Business name, email and phone
- Service area (city and state)
- Years installing lighting
- What you install today (optional)
- Website or social presence (optional)
What happens after you submit it
Thraxel reviews every application itself. There is no call center reading from a script and no automated approval engine. Someone on the Thraxel side looks at what you submitted and makes a call on it.
Turnaround is usually about 2 business days. If you are approved, portal credentials for the wholesale catalog come by email and you are buying at dealer pricing from that point forward. If something does not go through on the form itself, Tyson takes it directly: call or text 724-859-4390.
There is no cost to apply, and applying does not commit you to anything beyond a review of whether the fit makes sense both ways.
What you actually get once you are in
Approved installers buy IP67 marine-grade silicone product on 16-gauge wire and commercial-grade controllers, the same components category Thraxel installs on its own crews' work, backed by a real manufacturer warranty rather than big-box strand-light packaging.
You also get a direct line to people who install this product every week. That means Tyson, not a support ticket queue. If a controller behaves strangely on a job or you need a spec answer before a bid, you are calling a person who has already solved that problem before.
That direct line exists because Thraxel is a family-run operation, three brothers named AJ, Tyson and Camden, not a franchise with layers of regional management between an installer and the people making decisions. Questions about the wholesale program go to the same person answering questions about Thraxel's own installs.
Why a wholesale relationship beats sourcing on your own
A contractor without a wholesale account is stuck choosing between retail lighting kits, which are not built to commercial specifications, or trying to open individual manufacturer accounts one component at a time. Both options cost more time and money than a single approved wholesale relationship.
Buying from one account also keeps a crew's material consistent job to job. Track, controllers, wire and hardware sourced from a single catalog are built to work together, instead of a mix of parts pulled from whatever supplier had stock that week.
For a business already juggling its core trade, whether that is landscaping, roofing or general contracting, reducing the number of supplier relationships needed to run a lighting line is worth as much as the dealer pricing itself.
How to actually apply
Go to thraxel.com/shop/, fill out the application, and be specific about your service area and what your crew installs now. A landscaping outfit that already runs low-voltage wire and a roofing crew that already works fascia and eaves are both answering the same questions from different angles, and both make sense to a reviewer.
If you want a sense of the physical product before you commit crew time to a lighting line, thraxel.com/permanent/ walks through the residential system Thraxel installs, which is the same category behind the wholesale catalog. From there, the application is the only next step.
There is no reason to wait for a slow season to apply either. Reviewing and approving a wholesale account takes a few business days regardless of the calendar, so submitting early just means you have dealer pricing available whenever the next bid comes in.


